Impact of Latest Advances in Technology on the Recruitment and Essay

Impact of Latest Advances in Technology on the Recruitment and Selection Process - Essay Example In this regard, the aim of the current discourse is to review how the latest advances in technology have impacted on the recruitment and selection process. Likewise, the benefits and challenges of using new technological applications would be presented and expounded based on contemporary organizational experiences. Impact of Technological Advancement on Recruitment and Selection Process In a study conducted by Piotrowski and Armstrong (2006), the authors revealed that current recruitment and selection practices, based on the national survey of 1000 firms included in Fortune’s top organizations in the United States, included â€Å"personality testing on the Internet and the use of online testing for selection purposes† (Piotrowski and Armstrong, 2006, pp. 489-490). Organizations were thereby cautioned on their effective applicability due to lack of regulations imposed on online selection firms. Likewise, the authors cited the works of Barbian (2001) and Bates (2002) whos e studies contend that â€Å"most person job-fit tests have not been standardized, lack norms, and developers have not presented predictive validity data on their selection measures† (cited in Piotrowski and Armstrong, 2006, p. 490). Parry (2010) has cited that â€Å"70% of the organizations surveyed used the Internet or Intranet to deliver HR services to employees with most respondents planning to enhance substantially their e-HR capabilities over the two years† (p. 522). On the other hand, Capelli’s (2001) research indicated that a staggering 90% of U.S. organizations have already shifted to online recruiting due to the benefits in costs and efficiency accorded by this technological advancement (p. 140). There are options open to contemporary organizations regarding the use of technological applications to service HR functions. As Cappelli (2001) averred, organizations could use HR software programs that â€Å"automate the entire hiring process: they collect applications in a standardized format, screen them, determine where they came from (such as through job boards or classifiedads), monitor the progress of applications, and calculate how long it takes to fill various jobs or to get a new employee working productively† (p. 143). Concurrently, other organizations opt to outsource the hiring function through the use of external vendors, which would be discussed under challenges that these new technology presents. The website of Global Recruiting Roundtable (2011) indicated that â€Å"80.2% of companies are using Social Media to recruit and another 8.7% of companies are planning to begin this year (results of Jobvite survey, July 2011)† (Valkenburg 2011, par. 1). The percentage was a dramatic 18% increase from the 68% of the companies that used social media in 2009 to the 80.2% in 2011. The survey results from Jobvite revealed remarkable statistics that validate the effectiveness of using social networking sites such as Link edln, Facebook and Twitter; where Linkedln topped the survey at 95% of the respondents indicating that they have successfully hired through this social networking site (Jobvite, 2011, p. 8). Benefits of Using Technonological Advancement Parry

Discuss ethical considerations related to research studies at the cognitive level of analysis Essay Example for Free

Discuss ethical considerations related to research studies at the cognitive level of analysis Essay Discuss ethical considerations related to research studies at the cognitive level of analysis There are plenty of ethical considerations connected to research studies at the SCLOA, for example the right to withdraw, deception, knowledgeable agreement and excessive stress or harm. For example, Festinger’s â€Å"When Prophecy Fails† observation of a doomsday cult has ethical invasions of deception as well as knowledgeable agreement. Festinger and his group of researchers invade a doomsday cult that thought that the world would come to an end on December 21st and aimed to see how they would react when it wouldn’t end. By pretending to be one of them, Festinger violated the ethical thought of asking for their authorization and consequently, since it was a secret observation, he also cheated them. They were incredibly upset when he said who he really was; to be an undercover researcher. It is most likely that Festinger would not have been able to earn a full understanding of the cult’s behaviour and how it played into the social recognise theory if he had not cheated them, as he was observing them on their normal day without any effects influencing their behaviour. However, he cheated on ethics. This is a matter with other observations at this level of analysis as being secret that tricks them and is unethical if they aren’t in a public place, during undisguised influences their natural behaviour that is precisely what you are trying to study. Milgram’s study on people’s willingness to do authority also is an invasion of ethics in terms of cheating, but also with excessive stress or harm and even the right to withdraw. Members that participated were asked to ask a number of questions to someone they were only able to hear and to give a number of electric shocks every time the other person, who was normally only a tape recording, would give an answer to the question incorrectly. The voltage of the shock would be increased per incorrect answer. Although the members that  participated delivering the shocks weren’t able to actually hurt someone, they still became more and more stressed every time the person on the reco rding would sound more hurt or even stop saying something. The whole point of this experiment was to be able to see how far someone would go when carry out authority so some people, when forced by a calm researcher, would deliver shocks that were marked as lethal. When the experiment was over, the people who had done it all the way to the strongest shocks were questioned and told that they hadn’t actually harmed anyone. Nonetheless, they were still tricked and were stressed by the cries of pain or silence that showed that the person was dead. Moreover, the long-term effects of this study on the members that participated, is that they know that they are capable of hurting someone or even killing them, which may traumatize them. Nonetheless, the experiment was controlled, and so was artificial and lacked ecological acceptance. Also, it was done on other people who had sound like they had mental health problems, so this experiment can be easily generalized and used for the SCLOA as it studies how others influence one’s behaviour. As mentioned before, however, Milgram had some problems with the right to pull back, which Zimbardo’s â€Å"Prison Study† also had. Milgram made it able for people to leave if they became uncomfortable; nonetheless, his aim for this study made him to become more uncertain and made them continuously to stay. This is not the case with Zimbardo’s study. In his study, he randomly chose mentally healthy members that participated to the role of a prison guard or a prisoner to search the role of dispositional and situational factors in behaviour. Nonetheless, over the course of this study, Zimbardo and his members that participated became so involved in their roles that they were made to that not only the prisoners were humiliated, physically punished and felt violated and in danger, at some moments they were forcedly undressed and given a piece of clothing that covered little of their private parts; however, they weren’t able to be let out of the study. Only one member that participated with the role of a prisoner was released because of a severe state, but the others members that participated who screamed and cried to be released, couldn’t be released. On top of the excessive stress and harm inflicted on the prisoners and   guards, who might have been traumatized by their actions during this study, none of them could leave the experiment. The researcher was not Zimbardo himself, he became absorbed in his own role as the prison officer, and consequently he is biased when analysing his own study. Overall, this was an unethical study, even though; fortunately the members that participated were questioned and offered psychological counselling because of the long-term effects. It is obvious that deception, knowledgeable agreement, the right to withdraw and undue excessive stress or harm are ethical considerations at the SCLOA. It is frequently hard to keep away of such ethical violations at this level, though, as in order to study someones behaviour and how we are influenced by others in their natural state, the existence of a researcher may affect this behaviour. Therefore, questioning is important in sensitive ethically risky studies such as Festinger’s, Milgram’s and Zimbardo’s studies. However, when studying someone’s behaviour, a researcher must stay a secret, for example, not becoming affected by the group, and keep paying attention to the rights of the members that participate; being denied the right to withdraw has no excuse.

Descriptive Essay- Describing Bass Guitar :: description essay, observation essay

Description paper You can describe an object a few ways. Depending on what that object is, you have to decide on the best manner of analyzing it. If you were describing a musical instrument like a bass or guitar, the physical description might be sufficient. However, to a musician there's a lot more to it. Sitting in a music stand in the corner of a room right now is a bass. This bass looks very simple to the eye, but actually has a lot more detail than you think. To the normal eye, someone sees a smooth body shape with a long wooden neck overlapping and continuing vertically up. This requires a closer look. Zooming in closer at the neck, little dots start to appear. These markings are like reminders of what notes are to be played by the musician. They start to shine a bit in a chrome-type reflection. Underneath those dots is the actual neck, which looks like a smooth, flat-tone wood. Also on that same neck are what look like sectioned off pieces. Metal bars go horizontally across the neck to mark off certain notes. These bars get closer together as the neck gets closer to the body. When a finger is pressed down between two of these bars, a note is signified. Above the neck is what is called a head. On this particular body-shape, are metallic knobs called machine-heads, which tighten or loosen the strings depending on which way they’re rotated. On the other side of this neck is the largest part of the bass. This is the body. The body can be any number of shapes. This particular shape is like a glossy black melted figure eight with horns. The horns point toward the head of the bass. The right horn is a bit higher than the left. These details have to do with making the bass comfortable to hold and play. In the center of the body are plastic bars with magnetic studs lined up under the strings. These magnets pick up the vibrations from the strings and create a number of sounds.

What the Women Want Essay -- Health Policy, Aboriginal Women

What the women want Research done by Browne & Fiske (2001) describes aboriginal women’s’ positive experiences with the health care system and interactions. For example, one woman stated that being able to be involved in her care and sharing information and knowledge led her to develop a rapport with her physician. She was given the time to ask questions and felt welcome. Caring gestures towards the patients also made the women feel as though they were important. Presencing themselves after shifts were over were described as going above and beyond by the women and they were appreciative while going through something emotionally distressing. The women also felt validated when their cultural healing practices were welcomed and discussed in conjunction with western medicine. Forming long term positive relationships with health care providers enhanced the women’s well being and overall health care experience. All of these testimonies of experiences narrowed the social gap between health care provider and patient. This enabled a healthy relationship in which trust and respect were mutually exchanged. Native Liaison Workers In a report done by Browne and Fiske (2008) entitled Paradoxes and Contradictions in Health Policy reform, women who participated in a study expressed the desire to have access to Native Liaison workers. More hospitals would benefit from adopting professional roles such as the Native Liaison worker. Native Liaison workers work to interpret, advocate and bridge the gaps between health care professionals and aboriginal patients. This role has been quite significant in maintaining cultural sensitivity amongst the power imbalances that may take place within health care settings. The Native Liaison workers help both th... ...post colonial concerns into praxis, pushing beyond culturalist approaches to policy† (Browne & Smye, 2002). According to Richardson, Williams, Finlay & Farell (2009) there are three concepts that can be used to incorporate cultural safety into their practice and these are: self recognition, situational assessment, and a solution focus. Nurses need to self reflect and identify their own cultural position and identify biases that may affect their daily practice. By undergoing this process, nurses can then identify what constitutes cultural risk. Next, by assessing each situation, potential outcomes can be foreseen that may or may not be culturally safe practice. Nurses who are solution focused can serve as role models for patients, colleagues and the community at large. Communication, reflection and leadership skills are essentials of culturally safe practice.

Pass or Fail Poem Essay

There are many perceptions on the poem Pass/Fail and what it really means. I However, see this poem relating in life in general. There are many quotes in this poem that remind me of the obsticals in life. The way people expect us to fail, and even we dont want to fail it will happen. I like this poem because it is very true and up to date. The tone of this poem mite be very discourging but in my eyes it is also very encourgeing. Some people also relate this poem to test anxiety , I can also relate this to life’s anxiety. There are always obtiscals in life that we face. In this poem it says â€Å"No matter how you succed awake, asleep there is a test waiting to be failed† (1252). Yes this can be realted to school but I see that in life no matter what you do there is always a test that you can either fail or pass. We mite not relize that they are tests but each and eveyday god gives us test that we can either pass or fail. They are almost the same as test in school becaus e if you fail you can be punished for them with bad grades, and in life you can be punished with consequences. The author said † The dream beckons with two dull pencils, but you havent even taken the course†(1252). I can relate this to life because with a dream all you have at first is a dream starteing from sctract not knoowing what can happen. Two dull pencils can relate to this because you do not know what your getting yourself into and the trails that come along the way can be very dull . Of course you dont know what can happen because you havent lived your future and thats a course itself. Many people expect us to fail. â€Å"When you reach for a book it closes its door in your face† (1252). I can relate this to life because everytime you try to do something productive or good , there is always something that will hold you down from doin this. Every time you think you got something right its wrong in somebody elses eyes. â€Å"When you conjugte a verb it is in the wrong language† (1252). I believe that whenever your even holding a conversation with someone they mite think that your grammer is wrong. No matter what you do , basically your wrong in some type of way in anybodys eyes. â€Å"You willl never graduate from this dream of blue books† (1252). Yes this qoute is talking about school , but agian I percieve this as a statement saying that success is not in your path. However this is what other people can say upon you, but its only you who can determine your path.I Iike to think of this poem as a very inspirational poem, because its so discourging it kinda gives you motivation to prove you can pass and succed. Even though we might fail we still learn from our mistakes. I like how in this whole poem the author is very discourging but at the end she says † Turn to the cool side† (1252). So even though there mite be all of these obtisals and faliures awaiting for you thre is still a cool side. She says † You will still smother in all the feathers that have to be learned by heart† (1252). I believe this statement is very true, beacuse no matter what you do or say in someones eyes you are wrong. However , along the road you will learn all about your mistakes along the way ,leading you to know what not to do or say. So whenever you do have an anxiety about a test, trial of life or anything you will always know in the back of your mind you will at least know what not to do or say. I like how she says they will be learned from the heart , beacuse when people do say you fail or your wrong it always hits you in your heart because maybe you tried so hard and you still were told you were wrong. I just love how this whole poem can be percieved. The tone is very discourging but is very true, because in this world you almost have to be perfect and no matter how hrd you try in anything there is always something wrong in what you do. There is always a new test awaiting for you tommrow, it doesnt nessicarly have to be in school it can be in life and that can give you anxiety itself. When you asleep you dont know what test is awaiting for you tommrow. Even though you may think your right your not always going to be perfect in anybodys eyes. Everythime you think your a step ahead life itself brings you ten steps behind, always giving you something to work for . The road itself in life can be very hard and dull , but either way you look at it your either passing or failing. Which should always give you the motivation to pass because of the many faliures and embarrasements in the past that have been learned from your heart.

6 Disappeared LinkedIn® Partner Applications and What to Do About Them †Part IV TripIt and SlideShare

6 Disappeared LinkedIn ® Partner Applications and What to Do About Them – Part IV TripIt and SlideShare The saga of the disappeared LinkedIn Partner Applications continues with this weeks episode TripIt and SlideShare! For more LinkedIn tips please visit How to Write a KILLER LinkedIn Profile e-book! TripIt TripIt was an application that allowed LinkedIn users to report easily on their travel plans. Disclaimer: I questions the wisdom of publicizing ones travel to LinkedIn, since I’ve heard stories of people who post this type of information and whose houses get robbed while they are away. However, if you do feel comfortable letting the world know when you will be traveling, you might wish to follow these steps which were provided directly from TripIt: Dear Traveler, A friendly reminder to link your TripIt and LinkedIn accounts in order to continue accessing and sharing trips with your LinkedIn network. As you may have heard from LinkedIn, they have redesigned the LinkedIn profile page, which will no longer include your TripIt My Travel app. Dont lose your access: Link my accounts. We hope you like the new and improved experience! Learn more about TripIt and how it can help you organize all your travel plans into one master mobile itinerary. By the traveler, for the traveler, The TripIt team The basic idea here is that you can log your travel in TripIt and easily share it to your LinkedIn profile. You can even sign in to TripIt using your LinkedIn username and password! Once logged in, enjoy the magic and convenience of keeping all your travel information in one place (I havent used it fully yet but am intrigued by the possibilities! Theyve got a great video you can watch at https://www.tripit.com/trip/show/id/64396342. Happy travels! SlideShare In May 2012, LinkedIn acquired SlideShare for $118.75 million. Although the SlideShare application no longer exists, you can bet LinkedIn wants you to keep using this resource! You can log in to SlideShare with your LinkedIn username and password and import your LinkedIn profile information to complete your SlideShare profile. With a single click, you can follow all your LinkedIn contacts through SlideShare, thus ensuring that you receive notifications of their updated content and comments. When you add a new presentation, document or video to SlideShare, it will *automatically* post as an Activity Update on your LinkedIn profile! Plus, if your settings allow it, you can automatically post to LinkedIn when you â€Å"favorite† a SlideShare presentation. Heres what your update might look like in LinkedIn Signal: For details on the above tips, see SlideShare Content Sharing with your Professional Network on LinkedIn, posted on the SlideShare blog on January 9, 2012. Finally, you can always post the link to a SlideShare presentation to your Summary or Experience sections by clicking on the box with the blue + sign. Once you click on that box you will be brought to a box where you can paste a link: How do you get the correct link for your presentation? In SlideShare, go to your list of presentations: Click on one of the images and you will be brought to the page with the presentation: Copy the URL from the upper left corner and paste it into the box on LinkedIn. The presentation or video will then be part of your permanent LinkedIn profile until you decide to remove or change it! Next week: How to accommodate for the disappearance of the WordPress application. See you then! Category:Archived ArticlesBy Brenda BernsteinFebruary 18, 2013

3 Cases of Faulty Parallel Structure of Negation

3 Cases of Faulty Parallel Structure of Negation 3 Cases of Faulty Parallel Structure of Negation 3 Cases of Faulty Parallel Structure of Negation By Mark Nichol The following three sentences, each followed by a discussion and a revision, illustrate the problem with setting up a â€Å"neither . . . nor† construction or similar phrasing without careful attention to grammatical integrity. 1. â€Å"Data coming from third-party sources can neither be made to comply with the organization’s security guidelines nor can its authenticity be trusted.† The grammatical confusion in this sentence is akin to that in a sentence in which the wording of a phrase including â€Å"not only† and â€Å"but also† is incorrectly ordered. (Search â€Å"not only . . . but also† on this site for multiple posts about frequently erroneous construction of sentences that include those phrases.) A â€Å"neither . . . nor† construction is not valid when a repeated verb (such as can) follows it; use it (with neither moved after the verb phrase â€Å"made to†) only if a single instance of a verb will serve both phrases: â€Å". . . can be made to comply neither with the organization’s security guidelines nor its (something else).† But for this sentence, let cannot take the place of â€Å"can neither†: â€Å"Data coming from third-party sources cannot be made to comply with the organization’s security guidelines, nor can its authenticity be trusted.† 2. â€Å"He does not represent neither goodness nor kindness.† Here’s another misuse of the â€Å"neither . . . nor† construction. Here, it is redundant to not; use one or the other: â€Å"He does not represent (either) goodness or kindness† (either is optional) or â€Å"He represents neither goodness nor kindness.† 3. â€Å"Smith wasn’t lamenting the view, but the decision by Yosemite National Park to change the names of some of the world’s most beloved destinations.† As with the first example, this sentence’s problematic grammar resembles that often seen in the erroneous construction of a â€Å"not only . . . but also† statement. Here, the verb lamenting should split the contraction wasn’t so that the contrast is clearly stated in â€Å"not (this) but (that)† form: â€Å"Smith was lamenting not the view but the decision by Yosemite National Park to change the names of some of the world’s most beloved destinations.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:36 Adjectives Describing Light60 Synonyms for â€Å"Trip†Comma Before Too?

The Interesting Ancestors of Emily and Zooey Deschanel

The Interesting Ancestors of Emily and Zooey Deschanel Bones, a FOX television series starring Emily Deschanel as Dr. Temperance Brennan and David Boreanaz as FBI Special Agent Seeley Booth, is one of my favorite fun television shows. Bones is based on the Kathy Reichs novels that I also enjoy. I love Emily Deschanels acting, and I cant resist digging into French ancestry when presented with the opportunity... Yes, Deschanel Is French The Deschanel surname, as it sounds, is French. Emily and Zooeys grandfather, Paul Jules Deschanel, was born in Oullins, Rhà ´ne, France  on 5 November 1906 and immigrated to the U.S. in 1930. Pauls parents, Joseph Marcelin Eugà ¨ne Deschanel and Marie Josephine Favre, married in Vienne, Isà ¨re, Rhà ´ne-Alpes, France on 20 April 1901. They both remained in France, although Marie did make several trips to the U.S. to visit her children. The two died in Lyon in 1947 and 1950, respectively. From there the Deschanel line stretches back through several generations of weavers from Planzolles, a tiny commune in the department of Ardà ¨che, France.1 Additional French surnames in the Deschanel family include Amyot, Borde, Duval, Sautel, Boissin and Delenne, and the records of many of Emily Deschanels French ancestors can be viewed online. Quaker Ancestry Emilys paternal grandmother, Anna Ward Orr, descends from a family of Quakers from Lancaster and Chester counties in Pennsylvania. Several, including her great-grandparents Adrian Van Bracklin Orr and Beulah (Lamb) Orr, and great-great-grandparents Joseph M. Orr and Martha E. (Pownall) Orr, are buried in the  Sadsbury Meeting Cemetery. Beulah Lamb, also from a  Quaker family, was born in Perquimans County, North Carolina to Caleb W. Lamb and Anna Matilda Ward. Both the Lamb and Ward families were in Perquimans County for generations. Deep Ohio and New York Roots Ohio roots run deep on the maternal side of Emily Deschanels family tree. The Weir immigrant ancestor, William Weir, emigrated from Lifford, Donegal, Ireland to America in 1819 aboard the Conestoga, and eventually settled in Brown, Carroll, Ohio. Emily Deschanel descends from Williams youngest son, Addison Mohallan Weir, through his second wife, Elizabeth Gurney. Interestingly, this takes us back to France, as Elizabeths father, George William Guerney was born in France - Belfort (possibly Belfort or another commune in the department of Territoire-de-Belfort) according to the death certificate of his eldest daughter, Jenny (Guerney) Knepper, which also stated that her mother, Anna Hanney, was born in Bern, Switzerland. Another Ohio ancestor of Emily Deschanel is Henry Anson Lamar, a steamer pilot on the Great Lakes. Henrys wife, Nancy Vrooman, was born in Schoharie, New York, a descendant of Hendrick Vrooman who emigrated from the Netherlands with two brothers to settle in New Netherland (New York) during the 17th century. He sadly was one of 60 people killed at the Schenectady Massacre of 1690. Six generations back in the family tree of Emily and Zooey Deschanel is an interesting New York farmer named Caleb Manchester, descendant of an early Rhode Island family. He and his wife, Lydia Chichester, settled on a farm near Scipioville, Cayuga, New York where they lived for 48 years and  raised 4 sons and 7 daughters, only two of whom survived them. Newspaper accounts tell the story of Calebs sudden death on 5 October 1868 at his home in Scipioville. Caleb Manchester, of Scipio, was discovered lying dead in his barn on Monday last. He went from his house, apparently in usual health, to harness a team, and it is supposed must have been seized by a fit.2 Yes, They Have Irish Ancestry Too Biographies of Emily Deschanel also often mention her Irish ancestry, which she does have   her maternal great-great grandmother, Mary B. Sullivan, was born in Painesville, Lake County, Ohio to Irish immigrants John Sullivan and Honora Burke. Sources: 1. Planzolles, Ardà ¨che, France, naissance, Jean Joseph Augustin Deschanel, 26 Mai 1844;Les Archives dà ©partementales de lArdà ¨che - Registres paroissiaux et detat civil. 2.  Central New York News,  The (Syracuse) Journal, 9 October 1868, page 2, col. 1;New York State Historical Newspapers - Old Fulton NY Post Cards

Assignment Example | Topics and Well Written Essays - 250 words - 288

Assignment Example Most companies, therefore, are willing to provide funds for NGO’s that conduct human causes. Such profit organizations also participate in marketing for their NGO partners. 3. Social media is an effective marketing strategy for young people since they spend a great deal of their time in such platforms. These privileged children are able to connect with the emotions of other children experiencing problems in other parts of the world. Using social media to reach older people is ineffective because older individuals prefer traditional modes of communication such as face-to-face conversations. 4. Invisible children’s impact should not be understated based on the funds they use on marketing as compared to the funds they use on actual groundwork. This is because the primary purpose of such an organization concerns with raising awareness about the ills in the society. In this sense, the organization attracts more funds than it would have, if it committed more time and resources to actual funding of ground activities. 5. In the films, the directors utilize different techniques in carrying out their stories. For instance, they involve music in narrating the horrendous stories (Invisible children Inc 1). The directors employ their own voice in projecting the emotions of war. The use of documentaries is an effective way of reaching most audiences because they articulate reality through vision and immediate

Companies Go Global Article Example | Topics and Well Written Essays - 500 words

Companies Go Global - Article Example s, the Europeans always criticize the Americans for their lack of knowledge in relation to the culture of the Europeans and this has over the years lead to a build up of animosity between these groups of people. The two groups of business people are faced by a number of disparities in relation to their attitudes to one another plus the differences in the etiquettes of running of the companies in each of the continents plus the relative management approaches of the relative countries. Complications in the management of different traditions and values for the achievement of goals and targets occur when people from differing cultures either from the European or America find themselves running businesses in the opposite continent. Problems are always inherent in the host countries and managers find themselves with problems of internalizing issues making management to be full of complications requiring expatriate knowledge. Due to the disparities in cultures and values of the various societies, the business has to develop and implement advanced and customized tactics which suit the specific countries needs and characteristics. Despite all this management problems and related challenges, the companies need to go global due to the increased competition and advancements in communication. Companies have become multinationals hence the need for globalization that’s related to the characteristics of nations ensuring that they no longer remain in just in one country. Initially companies used to go multinational due to their attempts to diversify, seeking raw materials, increasing their markets, improving of the production efficiency and in some instance attempts to avoid or move away from issues like the political instabilities. However the companies always try and achieve their attempts to act global but unfortunately they find themselves unable to act local and understand the roots of what the local communities like and practice like and hence they are faced with

Establishing a New Business Venture in a Foreign Country Essay

Establishing a New Business Venture in a Foreign Country - Essay Example Social, economic as well as legal forces obtaining in developed countries often impact on foreign companies especially from emerging markets that need to establish their businesses in developed countries. As such, this paper seeks to critically analyse the factors that may affect companies from emerging markets in their quest to establish business in developed countries. The paper will also outline some of the measures that can be implemented by the managers in order to overcome these challenges. The main challenge that is likely to be faced by a company from an emerging market when it seeks to establish business in a developed country is related to cultural differences that may affect its ability to effectively manage the people in the host country. According to Ivancervich, Konopaske & Matteson (2011), society is composed of people with their own culture and these people share the same beliefs, norms, values, religion, language education as well as legal systems. Culture is a learn ed dispensation since it does not simply appear from nowhere. A nation’s culture affects how organizational transactions are conducted such as hiring practices, marketing, reward programs as well as supervisor-employee interaction (Ivancervich, Konopaske & Matteson, 2011).... differs and these include the following: power distance, uncertainty avoidance, individualism and masculinity (Ivancervich, Konopaske & Matteson, 2011). Power distance relates to the level of acceptance by society of unequal power distribution in an organization. For instance, emerging countries like Malaysia have high power distance where authority is centralised (Ivancervich, Konopaske & Matteson, 2011). On the other hand, the concept of uncertainty avoidance relates to the situation where people feel threatened by unambiguous situations. For instance, emerging countries have high uncertainty avoidance and they follow a specific set of rules while countries like Britain have lower levels of uncertainty avoidance where risk taking is common (Ivancervich, Konopaske & Matteson, 2011). On the other hand, it can be seen that countries like the US have high individualism where people believe in hard work and individual prosperity while emerging countries believe in socialist ideologies w hich state that they must share what they have. Masculinity is another cultural dimension that is practised in other countries like Austria. As illustrated above, it can be seen that a new company from an emerging market can find it difficult to establish business in a developed country by virtue of culture differences. If a new company has its own cultural values that are not compatible with the host nation, then it can face an uphill task in as far as its quest to operate effectively in the host country is concerned. It is important for a foreign company penetrating a developed market to make sure that they understand the culture of the people in the host country. Failure to do so may negatively impact on its operations since it may be difficult for the managers to manage people in the

The Progressive Presidents Research Paper Example | Topics and Well Written Essays - 750 words

The Progressive Presidents - Research Paper Example Although they had different principles, they had common goals that were to make changes for the improved welfare of the people. As a result, Wilson turned out to be the ‘better’ progressive president while Roosevelt became a representative of the common people (Holmes, 2013). Although both presidents were progressive, they shared different dreams for America’s future. The disparity in priorities and perspectives were evident in their public speeches. Wilson’s speeches were centered on New Freedom while Roosevelt’s speeches focused on New Nationalism (Holmes, 2013). Wilson’s New Freedom facilitated the destruction of trusts to enhance economic competition and ensured survival of small businesses. The federal government used its powers to put an end to all trusts and they were to play a minimal role in regulating businesses thereby any regulation was left in the hands of state governments (Holmes, 2013). On the contrary, Roosevelt’s New N ationalism made way for a greater role for the president and the federal government in dealing with abuses of corporate power and regulation of the economy. New Nationalism and New Freedom differed in their views of the federal government power. Roosevelt wanted to use this power while Wilson did not. Roosevelt’s ‘square deal’ brought back the role of the government as the overseer of activities that took place in the country. His main accomplishment was putting an end to ‘trust busting’ that attacked all corrupt industry companies that had created monopolies in their respective industries. This power was vested upon him by the Sherman Antitrust Act of 1890 although it was not heavily enforced (Holmes, 2013). He went ahead to attack some of the well established ventures under the accusations that they were practicing unfair business practices and this allowed fair competition. This strengthened the economy and resulted to strong economic growth and h ealthy competition in prices. The other major reform was in railroad regulations. The Hepburn Railway Act gave Roosevelt the power to regulate railroads. This principle helped railroads affordable for those who were financially unstable (Napolitano, 2012). His contribution was also notable in the sphere of the Pure Food and Drug Act and in creation of national parks that improved the comfort of the American people. Roosevelt was a Republican and this was evident in his policies (American Experience, n. d. a). When Wilson entered office, he had similar views with Roosevelt but wanted to accomplish them in a different way. As a Democrat, he reduced taxes by putting in place the Underwood Tariff Act the minimized the impact of trust in those sectors of the economy and increased competition in the economy (American Experience, n. d. b). He set up the Federal Reserve Act that was the national banking system that was not predisposed to economic pressures. This led to the ultimate control of huge ventures to the hands of the government. He established the Federal Trade Commission that investigated companies not complying with Sherman Antitrust Act (Napolitano, 2012). This process was free and fair as companies who felt that were being discriminated against could make a plea in the Supreme Court. This was a constitutional method that enabled a judicial review and it meant that the fate of companies was not left in the hands of a few individuals. Roosevelt

Experiance of Childhood Essay Example | Topics and Well Written Essays - 750 words

Experiance of Childhood - Essay Example It is rightly said "There is a garden in every childhood, an enchanted place where colors are brighter, the air softer, and the morning more fragrant than ever again." (Lawrence 1999) Sometimes I wish to get back into my childhood where things were so simple and not complicated and life was like a piece of chocolate. I remember some moments of my childhood which I cherish even today. I remember the experience of my father helping me out with various learning processes, be it my first bicycle ride or helping me out with learning to write, holding my hand and helping me to make alphabets, when I was in kindergarten. The most interesting part of my childhood was my school days. I had always been a friendly being and a social animal. I made a lot of friends at school. I had always this attitude of interacting with as many people as I can whom I come across, so I had a big friendship circle. I used to play soccer with my friends who lived nearby my place and in the evening I used to watch cartoon shows on television. When I was nine my father changed my school and I was put into the most reputed school of that area. Thanks to my friendly nature I made a lot of friends there as well. It was a lot of learning process there, from where I started loving my childhood even more. After school my mother used to come to pick me up and then I used to go for the swimming after taking a rest of about two hours. My father always insisted me to pick up a sport ever since I was nine years old. Initially I didn't have any interest in swimming, though I used to go for it everyday. But later I developed a keen interest in the sport and I started learning it with much of interest. I remember when I was about to be 10 , I stood second in the district swimming championship. I was so excited that I thought I have conquered this world and therefore I demanded for a bicycle. I saw in a nearby shop a brand new bicycle with speed-gear technology, I insisted my parents to buy me that bicycle but they got me a simple bicycle. Initially after getting that simple bicycle I was not happy but later I was bribed with chocolates and ice-cream by my mother and I was happy with th at bicycle. Imagine the innocence of a kid to adjust with his liking for ice-cream and chocolates. Later when was 10 years old my dad took me for an educational trip round the country and I saw various parts of the country including some parts blessed with natural beauty. One of the most amazing thing that I can never forget about my childhood was my Maths class .I was always weal in this subject and so I generally used to feel uncomfortable in that class. I never got an A grade in that subject and I literally used to struggle in that subject. I developed interest in dance and i insisted my mother to join me dance classes. My parents thought that it was a waste of time and money and refused it, but i was adamant of joining the class and kept on insisting my parents and they finally gave up and made me join it. I was excited and I learned a lot there and I made many friends there as well. The biggest surprise of my childhood was on my 12th birthday when my parents gifted me a Compute r. I was so excited but basically to play games on it. My parents have always been co-operative and interactive with me and I learned a lot from them . I can remember that day when I landed up with a fight with one of my classmates and my parents were called

The Progressive Presidents Research Paper Example | Topics and Well Written Essays - 750 words

The Progressive Presidents - Research Paper Example Although they had different principles, they had common goals that were to make changes for the improved welfare of the people. As a result, Wilson turned out to be the ‘better’ progressive president while Roosevelt became a representative of the common people (Holmes, 2013). Although both presidents were progressive, they shared different dreams for America’s future. The disparity in priorities and perspectives were evident in their public speeches. Wilson’s speeches were centered on New Freedom while Roosevelt’s speeches focused on New Nationalism (Holmes, 2013). Wilson’s New Freedom facilitated the destruction of trusts to enhance economic competition and ensured survival of small businesses. The federal government used its powers to put an end to all trusts and they were to play a minimal role in regulating businesses thereby any regulation was left in the hands of state governments (Holmes, 2013). On the contrary, Roosevelt’s New N ationalism made way for a greater role for the president and the federal government in dealing with abuses of corporate power and regulation of the economy. New Nationalism and New Freedom differed in their views of the federal government power. Roosevelt wanted to use this power while Wilson did not. Roosevelt’s ‘square deal’ brought back the role of the government as the overseer of activities that took place in the country. His main accomplishment was putting an end to ‘trust busting’ that attacked all corrupt industry companies that had created monopolies in their respective industries. This power was vested upon him by the Sherman Antitrust Act of 1890 although it was not heavily enforced (Holmes, 2013). He went ahead to attack some of the well established ventures under the accusations that they were practicing unfair business practices and this allowed fair competition. This strengthened the economy and resulted to strong economic growth and h ealthy competition in prices. The other major reform was in railroad regulations. The Hepburn Railway Act gave Roosevelt the power to regulate railroads. This principle helped railroads affordable for those who were financially unstable (Napolitano, 2012). His contribution was also notable in the sphere of the Pure Food and Drug Act and in creation of national parks that improved the comfort of the American people. Roosevelt was a Republican and this was evident in his policies (American Experience, n. d. a). When Wilson entered office, he had similar views with Roosevelt but wanted to accomplish them in a different way. As a Democrat, he reduced taxes by putting in place the Underwood Tariff Act the minimized the impact of trust in those sectors of the economy and increased competition in the economy (American Experience, n. d. b). He set up the Federal Reserve Act that was the national banking system that was not predisposed to economic pressures. This led to the ultimate control of huge ventures to the hands of the government. He established the Federal Trade Commission that investigated companies not complying with Sherman Antitrust Act (Napolitano, 2012). This process was free and fair as companies who felt that were being discriminated against could make a plea in the Supreme Court. This was a constitutional method that enabled a judicial review and it meant that the fate of companies was not left in the hands of a few individuals. Roosevelt

Managing hypoglycemia in primary care as a practice nurse Essay

Managing hypoglycemia in primary care as a practice nurse - Essay Example Many patients opt to increase their food intake to an extent where hyperglycemia becomes inevitable. Others respond by being psychologically upset which in turn compromises their quality of lif e. Long-term consequences may include a less productive lifestyle coupled with feelings of anxiety and fear. Glucose acts as the primary fuel for the large variety of functions that nervous system performs. Despite the fact that glucose is vital for neuronal survival, the local storage of glucose within the substance of brain is limited; astrocytes contain glycogen which may produce glucose for a very limited period of time. For this reason, neuronal survival is mainly dependent upon a sustained supply of glucose through the blood brain barrier. Consequently, brain becomes one of the primary targets of hypoglycemia and suffers the first insult when blood glucose level starts to fall below a certain level (65 mg/dl). Irregular electrical activity at neuronal level may precipitate seizures when the level falls below 40mg/dl. Neuronal electrical activity ceases to exist when blood glucose level is below the 10mg/dl range (Ahrens et al, 2010). Since the control mechanism related to glycemia is affected in diabetes, it is common for diabetics to encounter hypoglycemic events due to reduced food intake, altered level of activity or overuse of glucose-lowering drugs. In severe cases, hypoglycemia may bring forth worst prognostic outcomes like coma or death. Due to the fact that different symptoms like hunger, irritability or anxiety are often attributed to hypoglycemia by health care workers without documenting actual hypoglycemia, the exact incidence of hypoglycemia cannot be determined with certainty. Among people presenting with symptoms suggestive of hypoglycemia, only 5-10% are actually hypoglycemic i.e. blood sugar levels below 50 mg/dL. Moreover, the incidence

Bad Grades Essay Example for Free

Bad Grades Essay I am writing to offer an explanation for a change in academic performance that is noticeable on my high school transcript. From the start of my freshman year until the end of my junior year, it is evident through analysis of my transcript that I have been an above average student consistently throughout my high school career. However, starting at around August 2010, problems arose in my family of which I believe made it impossible for me to continue my 100% focus on school. Halfway into my senior year, my father was laid off from his job. Since he was the only source of income at that time, our family of five was forced to move from our comfortable lives at our four bedroom house into our grandmother’s two bedroom house. This was a drastic change for all of us, as we have never shared a house with anyone, especially one of this size. I no longer had a room in which I was able to do my schoolwork in silence. This drastic change, I believe, interrupted my focus on school because of the attention it required from me. During my first semester I was often required to miss school by my parents, reason being that I had to help out in the movement process and had to visit an ill uncle out of town. I take full responsibility of my underperformance during the first semester of my senior year and am not look to make excuses. My main goal in making this letter is just to offer insight on what it is I believe influenced my underperformance. I sincerely ask you to consider me as an applicant and to not let this recent semester define me as a student. I greatly appreciate your time in reading this letter.

Developing The Anti Tobacco Smoking Campaigns English Language Essay

Developing The Anti Tobacco Smoking Campaigns English Language Essay Indian women are among the worst in the world when it comes to smoking. According to the latest Tobacco Atlas, the country ranks third in the top 20 female smoking populations across the globe.   Only the US with 2.3 crore female smokers and China with 1.3 crore women smokers are worse off than India. Tobacco usage in India claims more than 800000 lives annually. Globally the number of smokers is expected to rise to 1.7 billion by 2020. Ninety percent of the smokers in the country start smoking before they are 24 years old. Half the male tuberculosis deaths in India are caused by smoking. If smoking is unchecked, by 2020, millions of people in India will become regular smokers. Most of them experience their first puff before attaining the age 18. What is most disturbing is the steady rise in the numbers of teenagers, some of them as young as 14 or 15 years. Out of the 1000 teenagers who smoke, at least 500 have been found to die of tobacco-related diseases. In USA, the drop in smoking has been attributed to a number of reasons a growing awareness about the health-damaging effects of smoking, rising cigarette prices, rising cigarette taxes, aggressive anti-smoking campaigns and a decline in the social acceptability of smoking. Disastrous Effects of Smoking Smoking predisposes to oral, lung, and other cancers. Smokers are more likely to suffer from high blood pressure and to experience a heart-attack or stroke. Smokers are also at increased risk of disturbances ranging from dental caries to osteoporosis. Women smokers are more likely to have abortions. Their children are more likely to have behavioral disorders. Non-smokers, who regularly inhale cigarette smoke, also suffer higher medical risk. A study of half a million Americans who were followed-up for an average of nine years, showed that the risk of death was doubled in smokers. *As many as 2200 Indians stop smoking every day by dying. Tobacco is the second major cause of death in the world. Forty percent of the cancer detected in India, is because of tobacco use. With every cigarette, you ingest a staggering 4700 chemicals, 42 carcinogens or cancer-causing substance. One cigarette and one beedi reduce seven minutes of your life. Approximately Rs.27000 crores in terms of healthcare costs and lost productively. One packet of Pan Parrag or Hans reduces four minutes of your life. It causes sexual impotency in men, miscarriage and infertility in women, wrinkled skin, stained teeth, bad odour, mouth ulceration and difficulty in swallowing. Every organ in the body is affected from head to toe, especially the brain, lungs and heart attacks, chronic cough and lung disease, worsened condition of diabetes, blood pressure and lower stamina. Babies born to mothers who smoke can be sicker, die suddenly, or have more infections of the middle ear, coughing and wheezing. Tobacco-related causes lead, every year in India, to 20000 amputations besides frightening diseases like lung/oral cancer, stroke and heart problems and over eight lakh deaths compared to 60000 from road accidents. Cause problems to family, friends and co-workers from the smoke from the cigarette exposing them to the same dangers. This is called second hand smoking. Therefore, it is quite evident that smoking is a serious problem India is facing today esp. the youth of India. Target Segment As mentioned earlier, females generally start smoking in their late teens. So, my campaign would be targeting the girls who are in the age group of 16-24 years. Attitude towards Smoking Young women who smoke experience very few noticeable side effects (well nothing serious enough to motivate quitting en masse), not only do they lack the motivation to quit; they are also extraordinarily adept at creating loopholes to escape antismoking messages directed at them. An analysis of various research showed that the three main loopholes were: Smoking is just one of the many risks in life Young smokers make a distinction between immediate, personal reasons for giving up and more remote, official reasons such as long term health risks (e.g. lung cancer) which seem less relevant. The risks of smoking are too far in the future to worry about now Young smokers have no meaningful sense of their own mortality and live very much in the here and now. Antismoking messages are redundant everybody knows smoking is   bad for you To be effective, the antismoking message must feel like new news. Planning the Anti-Smoking Campaigns The planner had to infiltrate the world of the young female smoker to find a new angle, but how?   We needed to work from the inside out, our starting point being our target, from its own point of view.   We would find our targets weak spot and then find a weapon to match a relevant short term negative effect of smoking that would hit them where it would have the most effect.   Teenwatching For several months, the planner would watch the targets programmes and movies, read their magazines, frequented their hang out spots and shopped where they shopped.   Part of this planners method research included teenwatching (i.e. observing and interacting with our target in its own environment, as one of them) in various McDonalds on Saturday afternoons. Interviews with editors of leading young womens magazines An important and intimate relationship exists between young womens magazines and their readers.   These magazines act almost as best friend and offer discussion and advice on everything from what to wear and how to pull to body image and emotional problems.   For the lowdown on how to get even closer to our target, the planner would grill the editors of magazines with large (female) youth profiles. Strategy positioning research We need to find a credible, relevant and persuasive message that communicated a short term negative effect of smoking. The key insight of our targets weak spot As a result of the above, three key points became clear:   There is no scope for even a hint of a prescriptive just say no antismoking message. This group, young women, will only respond to messages that offer (or seem to offer) them an informed choice.   This is part of their assertion of independence and their rejection of anything that comes from people who patronise them and couldnt possibly understand what it means to be them. Appearance (and from this, positive self-esteem, boys, sex and peer   group acceptance) is the key preoccupation Young women are extremely concerned about their appearance (real and perceived).   When it comes to their appearance (skincare, make up, clothes, hair etc ) this group seem to be trains potters of the first order.   They are information hungry and, when reading their magazines, they are willing to plough through acres of pictures, diagrams and juicy detail to discover whats new and true in the world of skincare, hair care and overall image creation.   Credible information learned here passes into the grapevine and can very quickly become received wisdom within the peer group. Young womens positive associations with smoking (aside from peer group acceptance) are mainly to do with appearance: When you smoke you look sophisticated, quietly confident, a bit sexy, alluring and more like an adult The spectre of post quitting weight gain was, for many young women, seen as more relevant and immediate than cancer. Cancer may happen in the future, you cant see it but the weight you can see it now and you have to live with it We would have to talk to these girls about something that was genuinely important to them now (not just what we think should be important to them)their looks.   An approach that exploits our targets insecurities about their appearance, using the scientific language of cosmetics, could work Young female smokers believe that the short term negative effects on appearance caused by smoking is just not credible because, unsurprisingly, they could not see any adverse effects taking place now. I propose a hypothesis that a credible but scary fact (smoking makes your skin thinner true but probably unusable because everyone in this rather small medical study was over 50 years old) would capture our targets imagination and create a cause for concern where there previously was none (cf. messages from cosmetics manufacturers re: large pores, toxins in the skin, blackheads and sun cream).   Sure enough, many of the girls would take the skin thinness story.   I believe girls would internalise the story and gave it their own meanings that were relevant to them now and that tapped into their own individual anxieties about the appearance of their skin. There was a great deal of familiarity with a wide range of scientific skincare terms (e.g. antioxidants, aminoacids, toxins etc) which was not particularly surprising given this groups obsession and information hunger with regards to appearance, in general, and skincare specifically.   This is the language of cosmetics that cosmetics manufacturers use to sell these girls more and more skin, hair and body products.   Each new product requires its own story filled with scientific language to lend it credibility.   The Story Every cigarette contains 4000 toxins, many of which the blood stream carries straight into the structure of the skin.   The toxins in cigarette smoke cause the blood vessels in the top layers of the skin to constrict thus reducing the blood supply there.  Ã‚   It is the reduced blood supply which causes a reduction in the availability of oxygen (which is necessary for all living cells) and the removal of waste products, dead skin fragments, etc which provides the necessary environment for skin regeneration. This would be scary stuff to the average young woman who spends much of her time and money on a skincare regime worthy of Cleopatra herself (face packs, cleansing, exfoliating, toning and moisturising). The creative brief My proposition for the campaign is: Every cigarette you smoke is having a detrimental effect on your looks now. Smoking makes younger you look older The picture above clearly captures the side effects of smoking on the beauty of a girl. Creative Development research Three key points relevant to the campaign are: In order to attract the attention of our rather discriminating target, the visuals used had to be of intrinsic interest to them.   It is not enough to use long scientific copy to imitate the language of cosmetics.   In order to be relevant the copy should be succinct and, to create the same excitement that good cosmetics ads do, it must adopt the aspirational Clinique approach of top skincare scientists at the cutting edge rather than that of an ordinary G.P., a grey, health expert. A tone that is too jokey, cleverclever, discursive or ironic would undermine the credibility of the message. Refining the creative work We stuck with the idea and the creative team used the learnings from research to present our story in a way that was a shorthand, communicating effectively in a language (the language of cosmetics) that our target understood immediately and was already highly responsive to:   Four single page print ads in the style of a high quality cosmetics ad campaign but with cigarettes and cigarette ash sullying typical skincare / cosmetic products (facepack, skin cream, translucent powder and a make up brush).1 The final media strategy We worked extremely closely with our media team and when we saw the finished ads glossy, beautiful, instant fix we decided that not only were we going to use magazines, for the reasons outlined above, but we were also going to use posters in the London Underground because: Although the Underground is not a beauty environment per se, many cosmetics brands advertise there and so there was a natural fit with our faux cosmetics campaign. You cant smoke on the tube and so cigarettes are often top of mind for many smokers when they travel on the Underground. A grim reality strategy of getting to our target when they are feeling lousy e.g. early in the morning. Have we hit the mark? Qualitative research commissioned by the HEA showed that by using the language of cosmetics, and also the glamour and simple gloss of the best cosmetics advertisements, the message was found to be believable and extremely relevant.   These ads were found to be an appropriate counter to the sophisticated image the tobacco industry and the movie / fashion world currently give cigarettes. Quantitative ad tracking showed a 20% increase in the number of 16 24 year olds who claim to have seen advertising with an antismoking message (excluding nicotine replacement treatments).   84% of the smokers that had seen the ads felt that they were aimed specifically at them and almost two thirds said that the ads had encouraged them to think about giving up.   With these ads, we have achieved our goal of inspiring, in our target, the beginnings of meaningful motivation to quit through engendering a sense of identification, instilling a sense of urgency and blocking off escape routes. Journalists too have followed our lead and magazines and newspapers now run stories about smoking affecting young girls looks (4000 toxins etc) as if it were received wisdom.2 The planner used her wits (and a bit of method in her madness) to find a way (literally) under the otherwise impenetrable skins of young women who smoke. Conclusion Planning contributed to highly successful creative work by: Redefining the role for advertising Using method planning, as a complement to conventional research, to find a critical new consumer insight which changed the way we positioned our antismoking message Providing crucial ammunition for creatives by discovering certain key facts to create a new, relevant story about the effects of smoking Using research to refine the creative work and to encourage intelligent media implementation

Running: An Integral Part of American Culture Essay -- Essays Papers

Running: An Integral Part of American Culture The running phenomenon has blended into society in many different aspects of our lives. This does not only include track and field, but also cross country, road-racing, and jogging for health and leisure. Many Americans make running an essential part of their day. Running is not only good for your heart and lungs, but it is very beneficial for relieving stress, keeping your metabolism high, and keeping you trim and muscular. Another expanding characteristic of running is using it as a social experience. It is a part of people’s routine to meet with friends and to catch up with one another. Track is a sport that is shadowed by the likes of football and basketball, but is definitely a crowd-pleaser at the Summer Olympics every four years. Yet track begins at the youth level and expands beyond high school and college. Even though it is not the most popular sport in America, it has made an impact on our culture and our lives. Running shoes that are on your feet or in your closet probably were not created to lounge around in or to wear to school. Today the majority of running shoes are used for that. The running shoes that we know and appreciate today are a response to the numbers of people that have begun to pick up running. The market is flooded with different brands of athletic shoes, and running shoes are a large portion of that. A few decades ago there was a generic athletic shoe used for all sporting activities. Through the growing popularity of running, shoes have become much more specialized in an effort to cater to the specific needs of different runners. While running to some may be a way to earn a living or a way of life, others may do it in order to ... ... of the Internet, people can find race results that have occurred within hours of the event. There are numerous web-sites that address any runner’s needs, in addition to chat sites like Track Net that people subscribe to, and talk about†¦what else, but running. In many large cities you can find running specialty stores that sell running shoes and apparel. This is where many running groups meet for their daily run and where road racers register for the races. These specialty stores are becoming more common today as the fitness craze strikes like wildfire across the nation. As stated above, the running craze has caught on in many different aspects and on many different levels. Whether people start to run to lose those extra few pounds, or to win their age group at the local road race, running is catching on fast and the running trails are becoming more crowded.

Women’s New Role Essay -- Essays Papers

Women’s New Role In coming to understand what it meant to be a girl I was affected by my era, women’s sports, and the place that I was raised, as much as the independent feminist spirit that my mom was exposed to and possessed. My mother’s mom raised her to believe and accept the traditional female role. My grandmother put emphasis on the women staying home and existing solely as a support system for the man. She found comfort and security knowing that it was the man’s burden to â€Å"bring home the bacon.† My mother, however; was influenced by the time and took it upon herself to take care of herself and make her own money. At a young age she along with many other women of her time wanted to rebel against the expected role and thus have a more fulfilling life. Family and children were an important priority for her but she felt strongly that she could do more. Her parents had a wonderful and loving relationship but her father had three massive heart attacks at age 42 a nd was not suppose to live a year. My mother was one of the oldest of eight children and was well aware of her mother’s very frightening predicament. This aforementioned life experience and her inherent desire to educate herself made her believe that women could do more. My mother did want to marry but wanted to be in the marriage because she wanted to not because she had to stay in an unpleasant situation. She wanted to make it on her own. She did not want a man to control her and most of all to tell her what to do. Her competitive drive for success in the business world was luckily passed on to me and gave me the confidence and perseverance that I need to get through life. My mother taught me that I was a woman, so things may be harder and that I must never e... ...s influential as my role models on the women’s US national team. They all gave me the courage and confidence in myself as a woman. Today I am happy to see that women are coming together and trying to inspire each other to take on the world. By simply typing in â€Å"Women Role model† in goggle I found several sites for women engineers, doctors, and writers trying to make something out of their lives. I was happy to see that someday when my daughter is trying to pursue her dream that she will have options because of the risks these women took. And I will be proud to be able to say that I was one of those women. Work Cited Dorance, Anson. Telephone interview. 29 May 2003. Gonzales, Monica. Personal interview. 30 May 2003. Hamm, Mia. Go for the Goal. HaperCollings. NY 1999. Lilly, Kristine. Personal interview. 30 May 2003. UNCtarheel.com.May 31 2003.

IP Subnetting

As part of your assigned readings and material covered in your class lecture, you have learned about IP subnetting including the math involved. For this assignment, you will answer questions relating to IP subnetting.Resources: Textbook Lecture materials and notesDeliverables Answer the questions in the following section. Turn in your responses to your instructor. Be sure to show your work, meaning your steps to convert binary to decimal, etc.Questions: 1. How many bits of mask are required to provide 30 host addresses? 27 Mask=255.255.255.2242. How many networks will be created using a 255.255.0.0 given a class A IP network (i.e., 10.0.0.0)? 2563. What would be the dotted decimal equivalent o the slash notation of /30? 255.255.255.2524. What would be the dotted decimal equivalent o the slash notation of /8? 255.0.0.05. What would be the dotted decimal equivalent o the slash notation of /17? 255.255.128.06. What would be the dotted decimal equivalent o the slash notation of /12? 255. 240.0.07. Given 9 bits of mask for the host portion, how many host addresses are available? 5108. Given 13 bits of mask for the host portion, how many host addresses are available? 81909. Given 3 bits of mask for the host portion, how many host addresses are available? 610. Given 8 bits of mask for the network portion, how many subnets are available? 102411. Given 4 bits of mask for the network portion, how many subnets are available? 819212. Explain the reasoning behind the concept of â€Å"subnet zero.†Prior to Cisco IOS Software Release 12.0, the ip subnet-zero global configuration command was required to be able to configure subnet zero on an interface, but in v12.0 this command became part of the default configuration and is now utilized in network addressing.13. For a network address, what does the host portion of the address appear as in binary representation? 014. For a broadcast address, what does the host portion of the address appear as in binary representation? 25 515. Complete the table below: IP Address Dotted Decimal Subnet Mask Broadcast Address8.2.6.5/16 255.255.0.0 8.2.255.255 133.3.103.9/25 255.255.255.128 133.3.103.125 192.168.9.67/26 255.255.255.192 192.168.9.61 4.3.222.9/20 255.255.240.0 4.3.15.255 192.168.9.67/26 255.255.255.192 192.168.9.61Use the following pages to show your work for Question 15 or any other question.IP Subnetting Work:IP Subnetting Work:

Belief Statement

PERSONAL MISSION STATEMENT I am at my best when I am unselfish and positive about what the future brings me. When I am looking forward to benefiting myself and others. I will try to prevent times when I let the negativity and harsh conditions I have come across in the past affect me and the ones I care about. When I start losing faith in myself and my Lord. I will enjoy my work by finding employment where I can make sure that the environment is safe for the people.I will find enjoyment in my personal life through providing myself with knowledge and wisdom and enjoying the company of people no matter what the occasion is. I will find opportunities to use my natural talents and gifts such as God-given willingness to give a helping hand to those in need. I can do anything I set my mind to do. My life's journey is to travel to a land far away and protect the townspeople from a magical dragon. By defeating it, I will be praised and called Savior. I will forever stay and defend the land fr om any potential threats.I will be a person who would be remembered as a loyal friend, faithful husband and a law-abiding citizen. My tribute statement should be about how I lived by putting the ones I love and care about before myself. My charisma and kindness would be appreciated as well. My most important future contribution to others will be to love and care for the ones I love for as long as I live. Always by their side and willing making sure that everyday with me would be a gift. I will stop procrastinating and start working on time and focus in my education so that it can benefit me and bring fortune to my future.Start taking good care of my body and mind by eating, exercising and maintaining good habits. Better Decision making and surrounding myself with the right people I will strive to incorporate the following attributes into my life: Constant unconditional love, unselfishness and charisma from my mother. I will constantly renew myself by focusing on the four dimensions of my life: Taking good care of my body, Finding Enlightenment, Having Faith in God, Treating others the way I want to be treated

The Effects of Alcohol Abuse on a Diagnostic Imaging Department Dissertation

The Effects of Alcohol Abuse on a Diagnostic Imaging Department - Dissertation Example 15 3.2 Data Analysis 16 3.3 Sampling 17 3.4 Ethical Considerations 17 3.4.1 Informed Consent 17 3.4.2 Ethical Application 17 3.5 Time Frame and Cost 18 3.5.1 Time Frame 18 3.5.2 Associated Costs 19 4.0 Possible Projected Outcomes 21 Reference List 22 1.0 Literature Review 1.1 Introduction In itself, alcohol use is not something that generally leads to heath problems or visits to the hospital. However, alcohol abuse is linked to many health problems, both immediate and cumulative. Alcohol abuse can take many forms from drinking significant amounts of alcohol on a regular basis, to drinking large quantities occasionally (binge drinking). Both forms of alcohol abuse have direct and indirect health consequences. Globally, alcohol is responsible for approximately 1.8 million deaths per year . From 2005 to 2006 in the United Kingdom, more than quarter of a million people were admitted to hospitals for diagnoses related to alcohol. This includes direct effects of alcohol, such as alcohol ov erdose, and indirect effects, such as injuries as the result of driving while intoxicated. The number of alcohol-related admissions has been growing since around 1997, and roughly doubled in the years between 1997 and 2006 . Alcohol consumption is also increasing as a result of values changing and alcohol becoming inexpensive and readily available. The consumption of alcohol has become socially acceptable in many circumstances, and is often encouraged . For example, among young adults and in University settings, there is a strong alcohol drinking culture. These factors make it likely that alcohol consumption will continue to increase, and place pressure on many parts of the healthcare industry. This includes hospital departments who often have to work with people being admitted who are... The essay discusses that in itself, alcohol use is not something that generally leads to heath problems or visits to the hospital. However, alcohol abuse is linked to many health problems, both immediate and cumulative. Alcohol abuse can take many forms from drinking significant amounts of alcohol on a regular basis, to drinking large quantities occasionally (binge drinking). Both forms of alcohol abuse have direct and indirect health consequences. Globally, alcohol is responsible for approximately 1.8 million deaths per year. From 2005 to 2006 in the United Kingdom, more than quarter of a million people were admitted to hospitals for diagnoses related to alcohol. This includes direct effects of alcohol, such as alcohol overdose, and indirect effects, such as injuries as the result of driving while intoxicated. The number of alcohol-related admissions has been growing since around 1997, and roughly doubled in the years between 1997 and 2006. Alcohol consumption is also increasing as a result of values changing and alcohol becoming inexpensive and readily available. The consumption of alcohol has become socially acceptable in many circumstances, and is often encouraged. For example, among young adults and in University settings, there is a strong alcohol drinking culture. These factors make it likely that alcohol consumption will continue to increase, and place pressure on many parts of the healthcare industry. This includes hospital departments who often have to work with people being admitted who are still intoxicated, and who must manage many alcohol-related injuries.

Social Media Analysis and Customer Behaviour Research Proposal

Social Media Analysis and Customer Behaviour - Research Proposal Example With this accessibility and transparency of information the decision making process of the consumer is highly influenced. Traditional methods of advertising through the use of mass media have become highly ineffective as the consumers are eager to seek more information directly from the company. Therefore, companies have to work the market and find out the reception of the consumers to their brand, what influences their decisions positively and negatively (Lee, 2013). In this paper we shall examine the influence of social networks on the decision of a buyer. The first segments will presents an introduction to the chosen theme which includes the background and statement of the problem, the objectives and significance of the study, in the next chapter relevant information on literature review will be clearly provided from previous specialized studies. The third chapter will describes the research methodology and data analysis and final conclusions of the study. Marketing was done mainly through the mass media, advertisements would run on televisions and announced on the radios. Telemarketers would call consumers to market their brands and offer promotion services. This was all done beforeinvent of the online platform. The consumers would rely on the information offered by the manufacturers on the advertisements about the products.In the 20th century the internet was in full force and various social sites would connect people online, through easily- accessible and innovative features various social sites have linked people from different places in the world and has helped the layman connect with professionals. The use of mobile based platforms has increased the online presence of consumers as most people subscribe to different social sites. Companies have embraced this trend and established multiple accounts that offer customers services to their consumers. The online presence has made today’s consumer more divulging with

Questions and Answers - The Politics of Program Evaluation Essay

Questions and Answers - The Politics of Program Evaluation - Essay Example On the other hand, a communication plan for a quantitative evaluation is more concerned with objective and scientific factors. Where the qualitative evaluation was concerned with â€Å"how well† the plan worked, quantitative evaluation is concerned with â€Å"how much† the plan worked (LinguaLinks Library). Quantitative evaluation measures the level of awareness before and after the implementation of the plan. It takes into account the numbers of people, classes, and materials; measures investments against the results achieved. The aim of the quantitative evaluation is the measure all the aspects of the plan, including factors such as: the number of people involved, the amount of material used, the time allotted for the plan, the cost of plan, and most importantly the extent of transformation generated by the communication plan. 5. Some important aspects of a person’s demeanor that would encourage one to consider his recommendations would include: honest and simple mannerism, non-judgmental attitude and understanding of limitations. A person, whose demeanor or nonverbal behavior (Rashotte, 2002) is superior and judgmental, makes the person receiving the recommendations feel uncomfortable, unsure of him-self and looked-down upon. Hence, such a person’s recommendations will not be well received. The superior and judgmental attitude will only inspire resentment and disdain. On the other hand, a person who treats subordinates with respect and is accepting of their differences, without making them feel small, will always find his recommendations not only followed, but always sought after. A well-reasoned demeanor and un-pretentious attitude of the recommender serves as a positive role model, inspiring confidence and trust, thereby making it easy to understand and accept ones shortcomings without becoming defensive and

Case studty (marketing) Essay Example | Topics and Well Written Essays - 1750 words

Case studty (marketing) - Essay Example k due cognizance of changing customers’ requirements and used various market metrics to track customers were found to be the major facilitators for improved performance outcome of OQTA in 2004. The fast changing socio-economic paradigms and advancing technology has tremendously changed the dynamics of market strategies. ‘Organizations must change because their environments change’ (Bateman, 1990). In the contemporary times, the customer has become much more informed and technology has provided him with more options within the similar product lines, but produced by different companies. The case study of Outback Queensland Tourism Authority or OQTA is a case in point where application of marketing theory significantly improved the performance outcome of IQTA. Outback Queensland Tourism Authority or OQTA is a non profit premier organization of Queensland, Australia that is primarily responsible for the marketing, promotion and development of the tourism industry of Queensland’s Outback. OQTA promotes the interest of 21 government agencies and has around 230 members comprising of various stakeholders like tour operators, accommodation and transport providers etc It was observed that despite an intensive and focused mass communication campaign through brand building advertisements in television and radio, outback tourism saw 5% less visitors during 1999 to 2003. The present situation would be analyzed for the decreasing business and efforts would be made to identify the areas that lacked focus and new strategy that need to be pursued to turn it around and increase tourism activity in the outback. Outback covers substantial 48% of Queensland. While the lack of funds might have contributed to low business to some extent but the major factors that were responsible for low turnout of visitors were primarily because OQTA market strategy lacked of market orientation and brand building rather than the customers was the main focus of the marketing activities. The

Why I deserve this scholarship Personal Statement

Why I deserve this scholarship - Personal Statement Example Due to the economic meltdown, I found myself currently unemployed and struggling financially. I am a single mother of three children and we are on public assistance. It did bother me a lot to find myself in this troubling circumstance yet it was not a moment to lose hope. It occurred to me that being on public assistance would not do good in the long run so I returned to school to get my AS in Criminal Justice. These prompted me to seek this scholarship. It would be of great help as I wouldn't be having problems on paying for the books, student's loans, or other school necessities. It would be a happy blessing if I would be able to win this scholarship. Be rest assured that this is not only for my personal gain, this scholarship would pave way for me to serve my country in a more efficient and quality-oriented manner. I would strive to be the best student that I could be and be worthy of such opportunity.

Birch Paper Case Essay Example for Free

Birch Paper Case Essay The division cant very well show a profit by putting in bids that dont even cover a fair share of overheadcosts,let alone give us a profit. Birch Paper Company was a medium-sized,partly integrated paper company, producing white and kraft papers and paperboard. A portion of its paperboard output was converted into corrugated boxes by the Thompson Division, which also printed and colored the outside surface of the boxes. Including Thompson,the companyhad four producingdivisions and a timberland division, which supplied part of the companyspulp requirements. For severalyears, eachdivision had beenjudged independently on the basis of its profit and return on investment. Top managementhad been working to gain effectiveresults from a policy of decentralizing responsibility and authority for all decisionsexcept those relating to overall companypolicy. The companys top officials believed that in the past few years the concept of decentralization had been applied successfullyand that the companysprofits and competitive position definitely had improved. The Northern Division had designeda special display box for one of its papers in conjunction with the ThompsonDivision, which was equippedto make the box. Thompsonsstaff for packagedesign and developmentspent several months perfecting the design, production methods,and materials to be used. Becauseof the unusual color and shape, these were far from standard. According to an agreement between the two divisions, the Thompson Division was reimbursed by the Northern Division for the cost of its design and developmentwork. When all the specificationswere prepared,the Northern Division askedfor bids on the box from the ThompsonDivision and from two outside companies. Each division manager was normally free to buy from whatever supplier he wished, and evenon saleswithin the company, divisions were expectedto meet the going market price if they wanted the business. During this period, the profit margins of such converters as the Thompson Division were being squeezed. Thompson,as did many other similar converters,bought its paperboard,and its function was to print, cut, and shapeit into boxes. Though it bought most of its materials from other Birch divisions, most of Thompsonssaleswere made to outside customers. If Thompsongot the order from Northern, it probably would buy its linerboard and corrugating medium from the Southern Division of Birch. The walls of a corrugated box This case was prepared by William Rotch under the supervision of Neil Harlan, Harvard Business School. Copyright 158-001. by the President and Fellows of Harvard College. Harvard Business School case i Case6-2 Birch PaperCompany 2 consist of outside and inside sheets of linerboard sandwiching the fluted corrugating medium. About 70 percent of Thompsons out-of-pocketcostof$400 for the order representedthe cost of linerboard and corrugating medium. Though Southern had beenrunning below capacity and had excess inventory, it quoted the market price, which had not noticeably weakenedas a result of the oversupply. Its out-of-pocket costs on both liner and corrugating medium were about 60 percent of the selling price. The Northern Division receivedbids on the boxesof $480 a thousand from the ThompsonDivision, $430 a thousand from West Paper Company,and $432 a thousand from Eire Papers,Ltd. Eire Papers offered to buy from Birch the outside linerboard with the specialprinting already on it, but would supply its own inside liner and corrugating medium. The outside liner would be supplied by the Southern Division at a price equivalent of $90 a thousand boxes,and it would be printed for $30 a thousand by the Thompson Division. Of the $30, about $25 would be out-of-pocketcosts. Since this situation appearedto be a little unusual, William Kenton, manager of the Northern Division, discussedthe wide discrepancy of bids with Birchs commercialvice president. He told the vice president:We sell in a very competitivemarket, where higher costscannot be passedon. How canwe be expectedto show a decent profit and return on investment if we have to buy our supplies at more than 10 percent over the going market? Knowing that Mr. Brunner on occasionin the past few months had beenunable to operate the Thompson Division at capacity,it seemedodd to the vice president that Mr. Brunner would add the full 20 percent overheadand profit chargeto his out-of-pocketcosts. When he was asked about this, Mr. Brunners answer was the statement that appears at the beginning of the case. He went on to say that having donethe developmentalwork on the box, and having receivedno profit on that, he felt entitled to a goodmarkup on the production of the box itself. The vice president explored further the cost structures of the various divisions. He remembereda comment that the controller had made at a meeting the week before to the effect that costs which were variable for one division could be largely fIXedfor the companyas a whole. He knew that in the absence of specific orders from top management Mr. Kenton would acceptthe lowest bid, which was that of the West Paper Companyfor $430. However,it would be possiblefor top managementto order the acceptance another bid if the situof ation warranted such action. And though the volume representedby the transactionsin questionwas less than 5 percent of the volume of any of the divisions involved, other transactions would conceivablyraise similar problemslater. Questions 1. Which bid should Northern Division acceptthat is in the best interests of Birch Paper Company? 2. Should Mr. Kenton acceptthis bid? Why or why not? 3. Should the vice president of Birch Paper Companytake any action? 4. In the controversydescribed,how,if at all, is the transfer price system dysfunctional? Doesthis problem call for somechange,or changes, the transin fer pricing policy of the overall firm? If so, what specific changesdo you suggest?

French Essays Nineteenth Century French Fiction

French Essays Nineteenth Century French Fiction The Representations of Women in Nineteenth Century French Fiction Discuss the representations of women in La Curee (by Zola),Germinie Lacerteux (by Edmond et Jules de Goncourt), La Dame aux Camelias (n.bthe play, not the novel by Dumas fils) and Le Spleen de Paris (by Baudelaire). This research investigates in depth therepresentations of women in such French fiction as La Curà ©e by Emile Zola,Germinie Lacerteux by Edmond and Jules de Goncourt, La Dame aux Camà ©lias by AlexanderDumas the younger and Le Spleen de Paris by Charles Baudelaire. The receivedfindings suggest that in these literary works the writers maintain the ideas ofrealism and naturalism in regard to female characters, rejecting the romanticportrayal of females and stressing on their freedom and sexuality. Somefindings of the dissertation are consistent with the earlier studies of Frenchliterature in the nineteenth century, while other results provide newinterpretations of a female issue. 1 Statement of the problem The representations of women in Frenchliterature of the nineteenth century reflect the writers attempts to providetheir own vision on females in the era of Libertinage, praising theirprinciples of liberty, but implicitly criticising their sexuality and weakness.Contrary to Romantic writers, such authors as Emile Zola, Charles Baudelaire, AlexanderDumas the younger and the Goncourt brothers adhere to the ideas of realism andnaturalism in their portrayals of women, proving that only the observation of differentsides of a persons essence can provide understanding of the reasons behindfemale degradation and failure. In this regard, these writers represent theirfemale characters through social, cultural and familial contexts. 2 Introduction In France the nineteenthcentury was characterised by various social changes that gave rise to theprinciples of libertinage and equality, but also negatively influenced the mostsubordinate group French females. The pleasure became the principal featureof French style of life. In view of these changes French fiction of thenineteenth century was divided into four literary movements: naturalism,symbolism, romanticism and realism. Although the currents differed from eachother, they stressed on the importance of a person and the rejection of purereason and social standards. Following these movements, French writers started todiscuss a female issue through their female characters, uncovering such negativesocial phenomena as female subjugation, divorce, prostitution, psychologicaldisorders of women and depopulation. In particular, they revealed that, despitefemales attempts to achieve equality with males, society continued to impose certainsocial norms and stereotypes on women, depriving th em of the possibility tofollow their own paths. A woman who worked as a prostitute or a servant wasusually regarded as a subject, a person of secondary importance in patriarchalFrench world, but it was this female who was often portrayed innineteenth-century fiction. The aim of thisdissertation is to discuss the representations of females in La Curà ©e by EmileZola, Germinie Lacerteux by Edmond and Jules de Goncourt, La Dame aux Camà ©liasby Alexander Dumas the younger and Le Spleen de Paris by Charles Baudelaire.The paper is divided into several chapters. Chapter 1 provides a statement ofthe problem that reveals the core of the analysis. Chapter 2 reflects a generaloverview of the issue, observing the social and historical contexts of theperiod when the discussed works are written. Chapter 3 evaluates some criticalanalyses of nineteenth-century French fiction. Chapter 4 demonstrates thetheoretical research methods that are utilised in the research. Chapter 5investigates in depth the representations of women in each novel, focusing onboth principal and secondary female characters. Chapter 6 summarises thereceived results, and Chapter 7 points at the limitations of the dissertation andproposes some suggestions for further research of Zola, Edmon d and Jules deGoncourt, Dumas the younger, and Baudelaire. 3 Review of the literature Nineteenth-century French literatureattracts attentions of various critics who provide rather contradictoryviewpoints on literary works of French writers. This can be explained by thefact that in the period of the French Revolution and Libertinage, Frenchliterature began to move away from the traditional portrayals of characters to themore realistic representations. As Desmarais puts it, all the writers of the19th century are more or less romantic; but none of them could bedescribed as traditional. Introducing innovative elements intotheir literary works, these French writers made attempts to either uncoverdifferent sides of reality or to contrast the nineteenth century with the past.For instance, analysing the literary legacy of Edmond and Jules de Goncourt, ElisabethBadinter cites words of Juliette Adam who claims that the Goncourts so lovedand frequented eighteenth-century women that they despised the women of thenineteenth, consigning them to wickedness, debauchery or imbecility. Charles Baudelairescollection of prose texts La Spleen de Paris was published only after his deathand the critics paid no attention to this literary masterpiece; only at thebeginning of the twentieth century Baudelaires work was acknowledged as one ofthe best prose fiction. In particular, Robert Kopp draws a parallel between LaSpleen de Paris and Baudelaires poetry, pointing at the fact that these prosetexts reflect the themes raised in the majority of Baudelaires poems.Emile Zolas novel La Curà ©e was exposed to censure since its publication, butat the end of the twentieth century it was praised by modern critics as asplendid literary work of naturalism. Contrary to Zola and Baudelaire, the playLa Dame aux Camà ©lias by Dumas the younger was accepted by French audience ofthe nineteenth century with delight, and its principal character Marguerite becamethe prototype of many female characters in films, plays and musicals. One ofthe most famous opera produced on Dumas play was Verdis La Traviata. 4 Research methodology The research in this dissertation isconducted, utilising a social constructionist approach and a feminist approach.Applying to these methods, the paper analyses the representations of women fromdifferent perspectives and interpretations. The social constructionist approachuncovers the impact of society on the formation of women and its attitudetowards those females who reject the existing stereotypes. Thus, this method iscrucial for investigating the portrayal of women in French fiction. Anotherappropriate method is the feminist approach that is aimed at observing genderissues in literature, criticising patriarchal society that specifically createsthe differences between men and women and imposes specific roles on women. Asfemales have been usually conformed to certain stereotypes in literature, thefeminist approach makes an attempt to destroy these stereotypicalrepresentations. In this regard, both approaches analyse the portrayal of femalesin nineteenth-century French fiction throu gh social contexts. 5 Discussion 5.1. Naturalism of La Curà ©e by EmileZola Emile Zola belongs tothose writers who in their literary work present the characters that areclosely connected with their environment. In the novel La Curà ©e Zola reflectsfemale characters through social contexts, demonstrating the impact of theenvironment on them. Thus, the writer is more interested in the temperaments ofhis women rather than in other aspects of their personalities. Zola considersthat female temperaments can explain their emotions and actions, theirrelations with other people and their attitudes to the world, in which theylive. In La Curà ©e female characters are greatly influenced by the events of theSecond Empire and the changes that Baron Haussmann introduced in Paris. As a resultof these changes, Zolas women are in search of pleasure and money. After thedeath of Aristide Rougons wife, the character is left with two children anddecides to marry a wealthy female Renà ©e Beraud de Chatel, transforming his nameinto Aristide Saccard. Their marriageprovides Aristide with financial security, but this marriage of conveniencesproves to be unfortunate for the principal female character that is finallyleft without means of subsistence and a family. Renà ©e looses her childrenduring pregnancy and becomes engaged in various sexual intercourses. At firstshe initiates the relations with Saccards son, until he marries anotherwealthy but very ill woman Louise who dies soon after the marriage. Thus, Zolacreates two male characters a father and a son who marry women withdisabilities for money, because they do not have another way to enrichthemselves. But Zola doesnt consider that these men are responsible for femalesfailure. Renà ©e is portrayed as a woman who constantly suffers from neuroticattacks and devotes her life to balls, talks and sexual pleasures. Renà ©eappears to be a product of French patriarchal society that puts a woman into asubordinate position, destroying her self and making her suffer from ownweakness. According to thefeminist approach, such subjugation results in negative consequences for awoman, because she starts to substitute one extreme for another. Inother words, a woman turns from excessive subordination to uncontrollablefreedom. Before her marriage to Aristide, Renà ©e gets pregnant and is abandonedby one of her lovers, and Aristide appears to be a rescue for womansreputation. This female character is portrayed as a simple sensualist who findsreal pleasure in social life and sexual relations. When she meets Aristidesson Maxime, a young teenager who greatly resembles her, she becomes his lover. Althoughthe writer implicitly criticises Renà ©e, he constantly points at the fact thatit is French society that shapes this female who finally destroys not onlyherself, but also people around her. Renà ©e is against Maximes marriage toLouise, considering her to be a weak and ugly girl. She is not able to realisethe power of money for such people as Maxime and Aristide; she is used to spendmuch money and she regards it only as means that help her exist in Frenchsociety. Renà ©e is emotionally involved into the affairs with Maxime and sheutilises this young person for her own pleasures. This female is amazed bythese forbidden relations and doesnt want to think about the consequences ofher action. In the characterof Renà ©e, the writer embodies the essence of Parisian life; similar to Paris,Renà ©e is obsessed with luxury and pleasures, but behind this gorgeousappearance there are degradation and suffering. This female character reflectsreality of the nineteenth century when people run to certain extremes and werefurther destroyed by these extremes. Renà ©es wrong ideals are a result of herlack of appropriate education and social permissiveness that deprive a youngwoman of creating a normal family with loving husband and children. By the endof the narration Renà ©e is completely destroyed by her obsession with pleasure;but Zola observes her weakness and foolishness through the social pressure thatshe is not able to withstand. As Zola puts it, she had slid down a slipperyslope, yet she had not remained passive the whole way down. Desire had awakenedin her too late to combat it, after the fall had become ineluctable. The same regardsthe secondary female character of the novel Angà ¨le, the first wife ofAristide. She is also portrayed as a weak, passive and unhealthy female who isnot able to endure life in Paris. Contrary to Renà ©e, Angà ¨le is not involvedeither in social life of Paris or in sexual relations because of her povertyand poor health, but her submissiveness is also formed by society, in which shelives. As Zola claims, To be poor in Paris is to be poor twice over. Angà ¨leaccepted misery with the passivity of the anemic woman she was. She spent herdays either in the kitchen or lying on the floor playing with her daughter.Angà ¨le is really devoted to her husband and children and refuses to be isolatedfrom young Clotilde when Aristide decides to move to Paris. However, Paris, thecity of changes in nineteenth century France, requires changes in individualsas well. Those people who fail to adjust to these changes are destroyed, thatis just the case with Angà ¨le. Aristides firstwife appears too kind and weak, the features that do not allow her to survivein the cruel and degrading Parisian world; however, such characters as MmeSidonie, a sister of Aristide, is aware of the role of money in Paris. Zolaportrays this secondary character as a person who eliminates her emotions andinstead applies to pure reason. When Sidonie visits a dying Angà ¨le, shecompletely ignores any morality or decency in her talk with Aristide: She wasa good woman, his sister continued, speaking as though Angà ¨le were alreadydead. You can find women who are wealthier. Zola criticises suchfemale scorn, implicitly demonstrating that Paris destroys the souls of womenand makes them act, like machines, without any emotions and feelings. Thisrealistic portrayal reflects the negative impact of certain social norms onindividuals. Sidonie is used to interfere into the lives of other people anddecide their fates. Therefore, in his representations of women Emile Zolastresses on t he fact that power and wealth deprave females in France, butsimultaneously he contrasts these mean women with such good females as Angà ¨leand Cà ©leste. As the writer describes, Cà ©lestes devotion pleased Renà ©e all themore because she knew her to be honest and thrifty, a woman without a lover anduntouched by vice. 5.2. Misogyny in Germinie Lacerteux Similar to Zola, Edmondand Jules de Goncourt in their literary work Germinie Lacerteux create thefemale characters that reflect the ideals of femininity existed in Frenchsociety in the nineteenth century. Although their women reveal certain liberty,they are too preoccupied with their own sexuality. Through their femalecharacters the Goncourt brothers reflect their misogynistic vision of femaleswho are not able to suppress their sexual desires and who become the slaves oftheir natural instincts. Throughout the narration Edmond and Jules de Goncourtexpress their longing for eighteenth-century females with their refinedappearances, exquisite manners and flirtation; they long for the period ofstrong aesthetic values and cultivated morality. Thus, their female charactersare usually portrayed as depraved females who end tragically because of theirweakness, poor education and lack of intelligence. GerminieLacerteux, the principal female character, is a woman who is sexually abused inearly years and who is not able to marry when she comes to Paris. However, hermotherly instincts are too powerful and she starts to look after a niece andanother child Jupillon. But when Jupillon is transformed into a man, Germinieexperiences a sudden passion towards him, and it is this passion that destroysher reputation and turns into poverty, because the love had been for theJupillon young person only the satisfaction of a certain curiosity of the evil,seeking in the knowledge and in the possession of a woman the right and thepleasure of scorning it. When Jupillon abandons Germinie, shestarts drinking and is involved in numerous sexual intercourses that bring herto death, similar to Dumas Marguerite and Zolas Renà ©e. In this regard, Edmondand Jules de Goncourt uncover female passion that can gradually destroy a womanand depreciate her, criticising Germinies uncontrollable sexual desires andins tead maintaining the ideas of female virginity. As Jupillon tells Germinieduring one of their talks, you appear yourself well still, you are not myheart, you are not my life, you are only my pleasure. Contrary toother French writers of the nineteenth century that mainly portray females fromthe upper-class society, the principal female characters of Edmond and Jules deGoncourt belong to the middle-class. Such shift from aristocratic females topoor females reflects great realism of the narration, eliminating romanticismthat is usually utilised in French novels. The Goncourts naturalism explainsthe reasons of female sexuality and their further failure. According to the writers,it is really difficult for such a woman as Germinie to suppress her naturalinstincts and adhere to social morality that rejects any powerful emotions.Such females make attempts to change their conditions of living, but finallythey appear in the similar conditions as at the initial stage of life. TheGoncourts present this viewpoint not only on the example of Germinie, but alsoon the example of a secondary character Miss de Varandeuil, an old kindspinster who hires Germinie as a servant to her and who becomes ful ly attachedto a young girl. As Edmond and Jules de Goncourt put it, This old womanisolated and forgotten by death, only at the end of her life, trailing heraffections of tomb in tomb, had found her last friend in her servant. However, suchclose relations between a master and a servant are not unusual fornineteenth-century French literature that usually reflects female servants asdevoted and hardworking people who gradually occupy the principal place in thenarration. Despite their different social positions, Germinie and Miss deVarandeuil finish their lives in loneliness, with the only difference thatGerminie doesnt suppress her sexual desires, while Miss de Varandeuil isolatesherself from the rest of the world, as well as from her powerful emotions.According to the social constructionist approach, a woman is created bysociety, in which she lives; thus, her sexual behaviour is also formed by theenvironment. In this regard, the differences in sexual desires ofGerminie and Miss de Varandeuil can be explained by their different backgroundsand upbringing. Miss de Varandeuil is the representative of a brokenaristocratic family that loses its fortune during the French Revolution, whileGerminie comes from a middl e-class society that adheres to easier manners. 5.3. Realism of La Dame aux Camà ©lias The play of Dumas theyounger La Dame aux Camà ©lias portrays a beautiful prostitute Marguerite Gautierwho breaks the relations with her lover, Armand Duval, to improve hisreputation and soon dies of her incurable illness. In this female character thewriter embodies his lover Marie Duplessis who died at the age of twenty-three. Dumaspresents Marguerite as a romantic woman, despite the fact that her real lifewas not so romanticised. At the end of the play Marguerite claims that she haslived for love and she doesnt hesitate to die for love. By applying to suchtragic end, Dumas uncovers the social system of his times, when a woman fromthe middle-class couldnt be engaged in the relations with a male of the upper-class,or otherwise she could destroy his life and reputation. On the exampleof this character Dumas the younger reflects womans degradation, but Margueritesdeath as a result of illness evokes sympathy towards her. Marguerite saves notonly Armand, but also his sister who at last receives an opportunity to occupyan appropriate position in upper-class society. In this regard, a life of onefemale is sacrificed for the sake of another woman, although Marguerite ispresented as an unusual female with many virtues. She is not only beautiful,but is also intelligent and noble. In the play Dumas the younger portraysMarguerite as a person with a slender figure, white face and dark hair. She hasamazingly bright eyes, full lips and unusually white teeth. She possesses agood taste in her dresses, in music, in art and behaves in a noble way. But,above all, this courtesan has a big heart, expressing sympathy andunderstanding towards other people. As Dumas describes her, There was a kindof candour in this woman. You could see she was still in the virginity of vi ce.No wonder that Armand falls in love with Marguerite from the first sight;however, this popular French prostitute has never loved before she meetsArmand. As Armand tells the truth about his feelings towards her, Margueritelaughs at him, but he gradually persuades her in his love, and she returns hisaffection. When Armand speaks with his father, he says, Perhaps I am in thewrong, but I can only be happy as long as I am the lover of this woman. However, whenMarguerite finds out that she is ill, she realises that her past has deprivedher of future. Although noble people in nineteenth-century France were usuallyengaged in sexual relations with prostitutes, and these relations were regardedas natural, the situation was different in regard to love. The relations basedon love were fully prohibited by upper-class society, and an aristocratcouldnt love or marry a prostitute, because such action would destroy him.Marguerite has no choice, but to destroy the relations with her lover in themost complex period of her life. Dumas the younger reveals that Frencharistocratic society creates certain social norms; those persons who try tooppose to them, are excluded from society. Thus, Marguerite appears to be avictim of these social norms, as she is engaged in illicit sexual relationswith men. As these relations are concealed, they are ignored by society, butwhen they are exposed, they destroy the reputation of a person who belongs tothe upper-class. Marguerite realises that her bad reputation threatens not onlyArmand, but his family as well, and she decides to break her relations with theonly person she truly loves. Such actiondemonstrates that Marguerite is better than females of the upper-class, becauseshe understands her responsibility. Marguerite creates her own existence, but,as the writer puts it, Do not let us despise the woman who is neither mother,sister, maid, nor wife. Although this female character has neverbelieved in love and has utilised males for her own benefits, the relationswith Armand change her. Marguerite doesnt want to destroy Armands life, as shehas destroyed her own. As she tells him, your family would cast you off if youwere to live with a woman like me. Let us be friends, good friends, but nomore. Despite the fact that Marguerite takes this seriousdecision because of her sincere love to Armand, Dumas the youngersimultaneously shows that she adheres to the demands of French society.Marguerite is used to act independently, but in this particular case shedecides to reveal her subjection to society. In this regard, the writer provesthat the principles of Libertinage that w ere established in France in theeighteenth century were attributed only to males, while females were punishedfor any display of independence. In the case ofMarguerite, this female is first punished for her illegal sexual intercoursesand further for her love to Armand, the representative of the upper-class. Throughouther life Marguerite has collided with many obstacles and has successfullyovercome them. But she fails to defend her love against social prejudices.Contrasting Marguerite with females of the upper-class, Dumas the younguncovers the degradation of French society that rejects emotions and insteadadheres to the failed morality. When Marguerite abandons Armand without anyexplanation, he constantly humiliates her during their meetings. As Margueritefeels that her illness progresses, she comes to Armand one more time and she cantsuppress her desires. But Marguerite understands that she has to leave Armandwho is unaware of true reasons behind her escape. As a result, Armand destroysMarguerite during the ball by publicly giving money to her. After suchhumiliation Marguerite looses her friends and clients and dies in po verty andloneliness. In prologue Marguerites lover receives her letter and realises thetrue virtues of this beautiful and intelligent female. As Dumas claims, Margueritewas a pretty woman; but though the life of such women makes sensation enough,their death makes very little. In real lifeMarie Duplessie greatly influenced Dumas the younger, but it is he whoabandoned her, realising that he didnt have enough money to support this richcourtesan. However, as Dumas became more involved into the life of Frenchsociety, he began to observe the social attitude towards courtesans and decidedto reflect this attitude in his play La Dame aux Camà ©lias. Through the characterof Marguerite the writer reveals his own opinion of a female. He portrays abeautiful and intelligent woman, providing her with many virtues and love, butsimultaneously depriving her of the possibility to marry a person she lovesbecause of her bad reputation. When after their prolonged parting Armand asksMarguerite, whether she is happy, she answers: Have I the face of a happywoman, Armand? Do not mock my sorrow, you, who know better than any one whatits cause and its depth are. Thus, Dumas the younger implicitlydemonstrates that ideal love relations can be established only between a virginand a ma n with sexual experience. At the same timeDumas regards close relations between opposite sexes as a battle. AlthoughMarguerite has a kind heart and sincerely falls in love with Armand, she is nota virgin and is not able to fully belong to one man, with all her heart, bodyand soul. On the one hand, Dumas the younger reveals that a prostitute may be abetter woman than a virgin, but, on the other hand, he rises againstprostitution that transforms women into the subjects and deprives them of thepossibility to become good mothers and wives. According to the socialconstructionist approach, it was natural for a man of the nineteenth century toestablish sexual relations with different women, but women had to adhere tostrict social norms. In the play Dumas shows that the marriage with aprostitute is equated with a crime, but Marguerite redeems her reputation. Butsuch prostitutes, with a heart, were infrequent in Dumas time, although someof his secondary female characters are also beautiful and intelligent. Forinstance , he introduces M de N. into his narration, a prostitute and anacquaintance of Marguerite. As the writer characterises her, the man who wasthe lover of such a woman might well be as proud as M. de N., and she wasbeautiful enough to inspire a passion. When Armand utilises herto revenge Marguerite, she reveals an unusual intelligence when she claims,you love Marguerite, and you want to have revenge upon her by becoming mylover. You dont deceive a woman like me, my dear friend. 5.4. Ambiguity of Le Spleen deParis by Baudelaire Similar to Emile Zola,Baudelaire reveals his female characters through social environment; this isespecially obvious in his collection of prose texts Le Spleen de Paris, wherehe shows an impact of Paris on women. When Baudelaire arrived to Paris, he hadto live in various parts of the city, observing the life of women in theseplaces. In the text The Despair of the Old Woman, the writer reflects hissympathy to an aged female who experiences great despair, as she sees a childand wants to smile at him, but the child is afraid of this old woman who doesnthave hair and teeth. This lonely woman is horrified by such attitude and shecries: Ah! For us, unhappy female old women, the age passed to like, even withthe innocent ones, and we make horror with the little children that we want tolike. Baudelaireregards such women as victims of life who symbolise loneliness and misery. Applyingto such horror portrayals, the poet implicitly criticises those women who areobsessed with their material well-being, ignoring the reality and the beauty ofthe world around them. In Le Spleen de Paris Baudelaire draws a parallelbetween one woman and another, as well as between a man and a woman. In thetext The Wild Woman and the Small Mistress the poet presents a dialogue betweentwo females, uncovering their views on life. Though both persons belong to onesex, they are different, as the wild woman describes a mistress, you whichrest only on fabrics as soft as your skin, which eat only cooked meat, and forwhich a skilful servant takes care to cut out the pieces. Suchportrayal reveals the poets double vision, his attempts to evaluate varioussides of peoples consciousness. But Baudelaireis especially sympathetic to widows and old females who are forgotten andneglected by society. In his text Widows the poet provides a detailed portrayalof widows in the parks, claiming that it is easy to recognize them,because each widow reflects loneliness, pain and isolation. Baudelaireintensifies their misery by contrasting these lonely and poor widows withwealthy and idle people who walk in the park: It is always somethinginteresting that this reflection of the joy of the rich person at the retina ofpoor. These reflections show the ability of Baudelaire forobservations and his understanding of a female essence. In his text BeautifulDorothà ©e the poet describes a beautiful Dorothà ©e strong and proud like thesun who walks along the street, bare-footed, and smiles. Perhaps,Baudelaire ponders, she goes to a young officer to talk with him, thats whyshe is so delighted. Such is the image that the girl creates for the rest ofthe world, but no one knows that she gathers each piaster to redeem her littlesister. In another prose poem Which is the true one Baudelaire reveals thestory of a beautiful and unusual girl Bà ©nà ©dicta who is portrayed by the poet asideal. But as he claims, this miraculous girl was too beautiful to live a longtime and she dies very young. Baudelaire realises that femalebeauty and youth are temporary, and many good women die at an early age. In the textPortraits of Mistresses the poet describes four males who talk about theirmistresses, implicitly uncovering their inability to accept femaleindependence. According to the feminist approach, female characters are usuallyportrayed from two different perspectives: either as chaste wives, if theyadhere to the standards of patriarchal society, or as mistresses, if theyreject social rules and stereotypes. However, in La Spleen deParis Baudelaire reveals that such attitude is also aggravated by class andeconomic differences. 6 Conclusions The dissertation has analysed therepresentations of women in La Curà ©e by Zola, Germinie Lacerteux by Edmond and Julesde Goncourt, La Dame aux Camà ©lias by Dumas and Le Spleen de Paris byBaudelaire. In these works the portrayal of females reflects complex socialstereotypes and norms existed in French society. In the play La Dame aux Camà ©liasDumas the younger reveals that French aristocracy was engaged in sexualrelations with courtesans, but, as these relations became a threat to theirreputation, they destroyed any intercourse with their lovers. On the example ofthe principal female character the prostitute Marguerite Gautier the writerdemonstrates that a woman of a low social position with a reputation of aprostitute has no chances for better future, even if she possesses many virtuesand beauty. Although Marguerite sincerely falls in love with Armand Duval, sherealises that their relations destroy not only Armand, but his family as well.Suffering from an incurable illness, M arguerite nevertheless decides to abandonher lover for his sake. Thus, Dumas the younger proves that independent andintelligent females collide with many restrictions and stereotypes inpatriarchal world. The libertine ideas that were proclaimed throughout Francein the eighteenth century were mainly maintained by males, while womencontinued to occupy inferior position to men. Such female oppression wasaggravated by social biases of the upper-class towards people of themiddle-class, the biases that were mainly based on economical differencesbetween two classes. In GerminieLacerteux Edmond and Jules de Goncourt provide a misogynistic vision onfemales, trying to prove that women are too preoccupied with sexuality andsocial position. Similar to Dumas Marguerite, the Goncourts principal femalecharacter also belongs to the middle-class society and who is destroyed by herpassion to a young male. Following the principles of naturalism, the Goncourtsobserve a female from biological and social perspectives. Emile Zola goesfurther; in his novel La Curà ©e the writer reveals that social environmentshapes